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Posted by Administrator on 7/19/2011
Fuzzy, black and white, low-resolution photos photocopied onto poor quality, lightweight paper is almost a sure way to keep your food out of peoples’ mouths and their money away from your business.
High-end full color printing techniques are affordable for everyone these days and there is no reason not to take advantage of the crisp, clean look of full color digital and offset printing on your new restaurant in-house and take-out menus.
Your menu is the way your product, your brand and even yourself speak to the customer. Even the best cut of top grade steak will look like middle school mystery meat with poor quality black and white photos and printing. This is no way to portray your quality product.
Potential customers, first timers and even regular patrons are much more likely to pickup and even hang on to full color to-go menus. Once your menu is in the hands of hungry potential customers, good organization is key to assure that people see you have something for everyone. Clear, clean fonts, bold headlines and separating different sections and categories of dishes make ordering easy and improve the odds hungry families order more than a main course.
Don’t forget the high resolution photos! A great advantage to full color printing is the ability to show off just how fresh and fun your plated meals are. Showing off your top three to five dishes, and even some shots of happy guests having a great time in one of your locations are just a couple of the endless possibilities made available when you choose full color printing from Discount Printing Detroit.
If you offer group specials, or party booking, make sure to include that information as well as your restaurants' full contact info to assure you’re never skipped over because someone couldn’t find your building.
Discount Printing Detroit offers standard 8.5"x11” tri-fold or bi-fold on 80# or 100# gloss text for those looking for the quickest, most cost-effective method of re-vamping their menus but for those who want to feature even larger images of their dishes an 11"x17” size is available. For the simplified or vintage look, we offer a non-coated 60lb opaque paper stock. Another option for menu printis is Discount Printing Detroit's Menu Armor. This waterproof, tear and stain resistant menu is an excellent option for great durability without the need for lamination or bulky covers. For the complete package, vinyl or leather menu jackets are also available, as well as custom quotes on lamination for your project.
Take your restaurant’s menus from road-side dive to five star bistro with Discount Printing Detroit’s online ordering system. From restaurants in hot spots like Royal Oak, Downtown Detroit, Troy, St. Clair Shores, Novi and everywhere in between, see why Discount Printing Detroit are printing their menus.
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